Fifteen years of Dossier Communications

Once upon a time, I quit a bad job. I was also moving, so I decided to take a few weeks to get sorted before searching for another Job-Job. I just assumed I’d spend my career working for someone else, in an office at a desk, Monday to Friday nine to five. But then former Read more about Fifteen years of Dossier Communications[…]

Social media as a marketing tool

Recently I had the pleasure of presenting to the Ottawa chapter of the Real Estate Staging Association (RESA) with Alison Larabie Chase. (Thanks to Marilyn Brophy with Heart and Home Staging for the invitation!) We discussed social media, both as a marketing tool in general (my part) and blogging in particular (watch for Alison’s upcoming Read more about Social media as a marketing tool[…]

Social media for business: Worth your time or waste of time?

Recently I had a terrific, stimulating discussion with Debra Yearwood of CommStorm about how clients often want to talk about social media. Now, I love social media for connecting people and raising awareness of social causes, which I use to help organizations with fundraising and promoting events on tight budgets. But if you’re counting on Read more about Social media for business: Worth your time or waste of time?[…]